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This year Avis celebrates the 40th
Anniversary of our world famous slogan: We Try Harder®. Here
you'll find what Avis is doing to commemorate this milestone
including information about contests, and special promotions and
the partners we are working with to honor this occasion. Later
this summer we'll will tell you how you can celebrate with us and
earn a discount on your next car rental.
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| Anniversary Media Kit
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"Who Tries Harder?"
winners
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Members of the media! Click to be directed to the official press kit for the 40th anniversary of We Try Harder®. Here you'll find the history and interesting facts behind one of the most recognized advertising campaigns in history.
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As part of our celebration of the 40th anniversary of “We Try
Harder,” we asked you to tell us about an extraordinary
experience with an Avis employee who is a great example of
“Who Tries Harder.” |
| Avis Tries Harder in
the Community
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Avis and the New York
Yankees
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| To celebrate the 40th anniversary of We Try Harder® Avis is partnering with a national non-profit organization that is a leading advocate for community service and volunteerism. Check back soon to find out who it is. |
Nominate the Yankees fan
that brings our We Try Harder philosophy to action
through service to their communities. One lucky fan will be honored
in a pre-game on-field ceremony during a September Yankees
game.
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| Make a Reservation
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Avis.com
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Making a reservation online has never been easier. Click here to book your next rental car through
Avis.com.
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Yankees | Make a Reservation
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